White Hat SEO
White hat method is the kind of method where most SEO gurus and experts are using. They see this as the best way to do SEO without having to sacrifice quality. It is more of using ethical methods in order to promote a website and boost up its ranking on various search engines.
If you are into building quality links, generate real traffic, and who sees a good opportunity for long-term placement of your website on search engines’ top 10, then using white hat method in doing SEO would be highly recommended.
Methods used are done manually such as writing SEO articles, submitting them to article directories, bookmarking each article, creating profiles for various social networking site accounts, etc. This is time consuming and might not be good for you especially if you are a very busy person.
Advantages of White Hat SEO
- Long-term after effect.
- Build up a good online reputation.
Disadvantages of White Hat SEO
- It takes time to build up.
Black Hat SEO
Black hat method is another method used in SEO that has been generating raves among blackhatters and those who want to speed the process of getting the top spot and earn more money the fastest way. This is often dubbed as an unethical way of doing SEO.
Unethical methods of doing SEO includes using automated software to do forum posting, blog commenting, creating profiles on social networking sites, submission of articles to ezine, and other article directories, etc. It is more spamming the Internet in order to get links for your website. This method is a time saver, too.
Advantages of Black Hat SEO
- See results almost in an instant.
Disadvantages of Black Hat SEO
- Possibility of getting the website be sandboxed.
- Temporary results that would soon be gone.
Choosing which method to go for is a matter of what you preferred. Are you the type of person who wants to get things by hook or by crook? Then, using black hat method would be advisable. However, if you want all-clean and ethical way of doing SEO, then go for white hat method.
Whether you choose to use white hat or black hat method? It is highly recommended to weigh the pros and cons before you decide. At the end of the day, it is the end result that you are after. Be sure that you are not going to jeopardize the future of your website. It must be something that you can very well be proud of doing. It is a matter of making the right choice for your website.
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